Search · Social · Display

Paid media & social

Paid media is easy to spend and hard to account for. We set the accounts up in your name, run them against a goal you agreed to in writing, and report the platform's own numbers rather than a prettier version of them.

Who this is for

  • Businesses spending on ads without a clear view of what each channel returns
  • Companies moving ad management in from a previous agency
  • Advertisers who need Danish and English campaigns kept in step
  • Anyone who wants to own the accounts and the data at the end of the engagement

What you receive

  • Account audit and a written plan before any budget moves
  • Account, campaign and ad-group structure built or rebuilt in your own accounts
  • Keyword, audience and placement research, plus a negative-keyword baseline
  • Ad copy and creative in Danish and English as required
  • Conversion tracking with consent handling checked before launch
  • Weekly optimisation: bids, budgets, search terms, audiences, creative rotation
  • Monthly written report with the platform export attached
  • Landing-page feedback where the ad is fine and the page is the problem
How it runs

From first meeting to delivery

01

Audit

What is running now, what it costs, what it returns and what is broken. You get this in writing whether or not you hire us.

02

Plan and set up

Goal, budget, channel split and tracking agreed first. Accounts are created in your name, with us added as a user.

03

Launch and optimise

Campaigns go live in stages so early spend is controlled. Weekly changes are logged.

04

Report and review

A monthly report against the goal, then a decision together on what changes next month.

Engagement facts

Timeline, price, reporting and who does the work

Indicative timeline
Two to three weeks from kick-off to first campaigns live, including tracking. Meaningful optimisation data usually needs four to eight weeks of spend.
Pricing approach
A fixed monthly management fee based on the number of channels and campaigns, agreed in writing. Media spend is paid by you directly to the platform on your own payment method, so our fee is never a percentage hidden inside your ad budget. One month's notice, either way.
Reporting
A monthly report with the raw platform export attached, showing spend, results, cost per result and what changed. Every number can be traced back to the platform interface you also have access to.
Who does the work
Managed in-house from Herning by the same people who set the account up. You always know who is in your account, and access is removed the day an engagement ends.

What this service does not include

Stated up front so a quotation never contains a surprise. Anything below can be added as separate, separately priced scope.

  • Guaranteed positions, cost per click, cost per acquisition or sales volume
  • Media spend, which is billed by the platform to you and never marked up by us
  • Advertising for gambling, adult, illegal or unlicensed financial or medical products, which we decline
  • Automated bulk link building or any tactic that breaches a platform's policies
Other services

Often combined with

Brand & identity

Positioning, naming, logo and visual identity, tone of voice and brand guidelines that make a business recognisable in its own market.

Learn more →

Campaigns & advertising

One idea, planned and produced end to end for print, outdoor, digital and broadcast — with the media plan built alongside the creative, not after it.

Learn more →

Digital & web

Websites and landing pages, SEO, email and marketing automation — built to be fast, accessible, measurable and yours to keep.

Learn more →

Want to see what your ad spend is actually doing?

Tell us about your business and your goal. We will come back with honest, practical next steps — no obligation.